Shop talk.
No-shows, deposits, and DMs at eleven at night. What we know about running a shop that takes bookings, written down.

Money
Should you take a deposit? How much, when, and how to say it
A deposit moves the cost of a no-show from you to the person who didn't turn up. How much to ask for, which appointments need one, and the words to use.
6 min read

No-shows
How to reduce no-shows in a barbershop or salon
What an empty chair really costs a small shop, why people don't turn up, and six things that cut no-shows, in the order they pay off.
5 min read

Choosing software
Paper diary or booking app? An honest comparison
What a paper appointment book still does better than any app, where it lets a small shop down, and how to switch in an afternoon without losing a booking.
5 min read